Tuesday, August 17, 2010

Pre-Christmas Sale.

I saw this TV commercial raving about how we can have the Holiday spirit right now. How? By enjoying a fruit salad today.

True. Pinoy's Holiday food always includes fruit and buko salad.

In Toronto, if you visit Philippine stores around Christmas time, you'd see huge cans of fruit cocktails and Nestle's cream.

Somehow, although I've seen the TV commercials a few times, the Holiday mood could not kick in yet. It's still the monsoon season, for crying out loud. And being Canadian, my body clock is still feeling the summer that's going on in Toronto right now.

And that TV commercial is too lame. If you go to any restaurant or food court, you can always order a fruit salad. And the Noel chime would not suddenly ring in the ear.

I hate TV commercials that are too trite or obtrusive. Like a detergent commercial which pits one tablespoon of one brand vs. two of another brand for rinsing out grime out of a dirtied shirt collar. Or another detergent which supposedly brings out a brand-new-shirt-look. Or another wherein a popular TV host gets high sniffing the bath soap out of a detergent.

These commercials are all too coy and pilit na pilit, ika nga.

I love commercials that are witty and funny. They don't even have to show or talk too much about the product to be effective. Like the old Zazoo condom commercial.

I await the CLIO international award winning commercials. These commercials are the real prime time shows


No comments: